HOME > WordMaster® > TELEMARKETING / COLD CALL | テレマーケティング、電話による勧誘販売/売り込みの電話、予約なしの訪問販売
2011.02.17(Review of 2008.01.18 edition)
Why take a chance on people flipping past your glossy magazine ad or making that trip to the bathroom during your million-dollar TV commercial, when you can hone in on your target audience at bargain prices with the smart bomb of marketing?
TELEMARKETING / COLD CALL
テレマーケティング、電話による勧誘販売/売り込みの電話、予約なしの訪問販売
- Telemarketing is the advertising or selling of a product by calling potential customers on the phone.
A cold call is a phone call or in-person visit to a potential customer without an appointment in order to try to sell something.
The verb form is cold-call. - telemarketing とは、顧客となる可能性のある人に電話をかけて、商品を売り込んだり、販売したりすることをさします。
cold call は、何かを売ろうとして、顧客となる可能性のある人に電話をかけたり、予約なしで直接訪問したりすることです。
動詞形は cold-call です。
- Since we started outsourcing our telemarketing operations, our sales have increased 30%. They've got a first-rate sales team working the phones.
- I keep getting e-mails about home-based telemarketing jobs that pay as much as $50/hour. Do you think they're legit (= not scams)?
- (to a new sales rep)
Everyone gets a little nervous before making their first cold call. You'll do fine. - I was cold-called three times during dinner last night. I'm afraid I wasn't very polite to the last caller.
Take care!