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2010.09.09
It's nice to see you again and a pleasure to be bringing you the Thursday WordMaster@Work - both the long and the short of it!

MAXIMIZE / MINIMIZE   最大にする/最小にする
-  To maximize something is to increase it as much as possible.
To minimize something is to reduce it as much as possible. - maximize は、何かをできるだけ増大させる、最大にする、という意味です。
minimize は、何かをできるだけ減少させる、最小にする、という意味です。 
- Airlines can maximize profits by filling all their seats.
 - We hired a consultant to suggest ways that we could maximize traffic to our Web site.
 - You can maximize your chances of getting approved for a business loan by having a professional look over your business plan.
 - We've tried to minimize energy costs by replacing some of our old appliances with newer models that are more cost-efficient to run.
 - Every computer system will eventually crash, but you can minimize the damage to your business by backing up your data frequently.
 - What's the best way to minimize the risk of credit card fraud?
 
Now that's taking it to the max!

